/ Tuluza

9 December 2009, MTA

From the 11th to 13th November, 2009, a GCN meeting took place in Toulouse, France.

The meeting was hosted by our French partner—Hickory agency. Catering for what both body and mind need, our hosts moderated discussions and agency presentations with the same professionalism as they introduced the French cuisine and the art of vine growing (during a visit at Chateau Plaisance vineyard) to the conference participants. This year we met with representatives from many of our partner agencies: Apache and Hickory, Green (the Netherlands), Plataforma (Spain), Schlasse (Germany) and R+K (USA).

The main conclusion reached during the meeting was the fact that GCN membership allows local agencies to successfully compete or to cooperate with the big advertising players. A good example for this is the cooperation of Plataforma agency with McCann in Spain.